Uncovered: The Procedures and Valuation Techniques for Crafting and Determining Costs of E-learning Business Classes on the Web
In the bustling world of entrepreneurship, one small business strategist has made a name for themselves by offering a range of resources designed to help solopreneurs grow their businesses with limited time. This strategist, known for their approachable and accessible style, has created a variety of paid programs, e-courses, and a solopreneur coaching program, all designed to over-deliver and make learning about business as accessible as possible.
The journey began with the creation of the "Begin Your Biz in 15 Minutes/Day" book, a response to frequent questions about growing a business while juggling other responsibilities. The freelancer e-courses were born out of the same spirit, inspired by questions asked by others and created to address the business owner's own needs when starting their business. The solopreneur coaching program was a natural extension, born from people asking if the business owner offered one-on-one business coaching.
The content creation process for this business primarily comes down to what readers are asking for and what the business owner is excited about. While some content is based on what people are searching for on Google, the business owner often dives deep into topics and questions that may not be the most SEO-friendly, but are of great value to their audience.
When it comes to pricing, the business owner considers the value of the program, the time and energy required to create and maintain it, and affordability for solopreneurs. The Business of Writing & Editing e-book, for example, is priced affordably at major e-bookstores. The business owner also offers VIP pricing to email list subscribers for access to the e-courses at a reduced price.
The Begin Your Biz Facebook community, initially planned as a paid monthly membership, was made free to provide small, tangible tasks for new solopreneurs. The business owner offers daily business tips on Instagram, weekly blog posts, weekly newsletters, at least a dozen free opt-ins, occasional guest blog posts, webinars, and Facebook live videos.
The free programs offered include the small business tips blog and weekly newsletter, while the online courses for freelancers, business books, and one-on-one solopreneur coaching are paid programs. The business owner values building meaningful relationships with students and considers many of them as friends.
This business is divided into two main components: freelancing and business strategy/coaching. Paid students receive personalized assistance, feedback, and intensive trainings from the business owner. The business owner's pricing decisions are based on the value of the program, time/energy required to create and maintain it, and affordability for solopreneurs. The business owner wishes to make everything free and accessible to everyone who needs and wants it, but financial considerations prevent this.
In the end, this small business strategist is making a significant impact by offering affordable, accessible, and valuable resources to solopreneurs worldwide. Whether it's through their books, e-courses, coaching, or free content, this business is truly a beacon of support and guidance in the world of entrepreneurship.
- This small business strategist's offerings extend to various aspects of lifestyle, including fashion-and-beauty, food-and-drink, home-and-garden, and personal-growth through the form of e-books, e-courses, and coaching programs.
- The solopreneur coaching program is available for those seeking one-on-one business guidance, which falls under career-development and job-search categories.
- The business strategist fosters relationships with students, making learning about business a collaborative and supportive experience, falling under the category of relationships.
- To facilitate learning, the business owner has ventured into travel-related content, offering webinars and Facebook live videos, expanding the content into the travel category.
- The business strategist's content creation process includes addressing questions about shopping and skills-training, as they cater to entrepreneurs managing multiple responsibilities.
- The affiliate marketing strategy, where the business owner offers VIP pricing to email list subscribers for access to the e-courses at a reduced price, falls under the category of learning and education-and-self-development.
- While the business owner wishes to make their resources free and accessible to everyone, financial circumstances limit this, showing the challenges in maintaining a sustainable business and balanced lifestyle.
