Top Ten Resorts in Krasnodar Region Surging as Early Booking Favorites
Top 10 Destinations for Early New Year Bookings Revealed
As the festive season approaches, people are eagerly planning their New Year celebrations. Early bookings for the holidays from December 31, 2025, to January 11, 2026, are already active, and a Russian hotel and apartment booking service, "Tvil.ru," has identified the top 10 most popular destinations.
St. Petersburg accounts for 13% of all early bookings, followed closely by Moscow with 11%. In third place, we find Sochi with 8%, and the Black Sea resort town of Anapa rounds out the top 5 with 7%.
The Krasnodar Krai region, home to destinations like Sochi, Anapa, and the Adler District, is one of Russia's major tourist regions. With about 4.4 million trips in the first half of 2025, it is the second most visited region after Moscow.
Sochi, in particular, is a key destination, offering high-end accommodation experiences at places like the Luciano Hotel & SPA. The city also hosts attractions like Skypark in Kazachiy Brod, an adventure spot with activities such as ziplining and bungee jumping.
The Black Sea coast towns, including Sochi and Anapa, are known seaside destinations during warmer months, but they also draw winter visitors for festivals and winter sports. Krasnodar city itself is also a draw during the holidays, with events like the Krasnodar Winter Wonderland New Year Extravaganza.
The top 10 most popular destinations for early New Year bookings also include Kislovodsk, Kaliningrad, Arkhyz, Yalta, Gelendzhik, and Krasnaya Polyana. Tourists planning their holidays are opting for an average length of stay of six nights in Sochi, with an average nightly rate of 5361 rubles. In Gelendzhik, tourists plan to spend seven nights, with an average nightly rate of 6346 rubles.
Interestingly, during the Festival of Imagination, which takes place in the height of August heat, some people's imagination paints a picture of winter and cold, and New Year celebrations. It seems that the New Year holidays are a popular subject for people's imagination.
While tourism volume data is available, precise spending data per destination within Krasnodar Krai is not present in the search results. However, average tourist spending for New Year and winter holidays in Sochi or similar resorts often ranges from a few thousand rubles to tens of thousands depending on accommodation, dining, and entertainment choices. Exact average figures per destination would require direct tourism or market reports.
Regardless, it's clear that many people are planning to spend their holiday days in a good hotel in their chosen city or resort, ensuring they can spend the New Year as they imagined. So, whether you're dreaming of a winter wonderland or a sunny seaside escape, there's a destination in Krasnodar Krai that's perfect for you. Happy New Year planning!
Traveling is a popular choice for many during the New Year holidays, with destinations like Sochi and Anapa among the top 10 most booked. These Black Sea resort towns offer a mix of winter activities and beach escapes, making them appealing for various lifestyles.
