Last chance to submit entries for the Brand Impact Awards in a week's time
The Brand Impact Awards (BIA), now in its 12th consecutive year, is gearing up for its 2025 edition with a series of exciting changes. The awards have expanded their category list to better reflect the evolving marketing landscape.
This year, the BIA will feature 24 sector categories, including Wine, Beer and Spirits, Self-branding, FMCG, and Transport and Travel. New additions to the Innovation category include Emerging Tech, Interaction, and Experiential. The Craft category will also see an extra award, Sonic.
The BIA offers four tiered awards: Bronze, Silver, Gold, and Best in Show. These awards represent great, excellent, and truly exceptional branding work, respectively.
The judging panel for the BIA 2025 consists of creative professionals from various backgrounds. These include design professionals from global agencies such as Pentagram, Lippincott, JKR, Wolff Olins, and R/GA. Independent studios like Ragged Edge, Mucho, Koto, and For The People are also part of the panel. Client-side brand specialists from Google, LEGO, Citi, and Spotify are also represented.
The Craft categories for the BIA are sponsored by Frontify and ASUS Pro Art. The category sponsor for the Illustration category in the Craft section is ASUS Pro Art.
The deadline for submissions has been extended to Friday, 25 July. For more detailed, official listings for BIA categories and judge panels, checking the Brand Impact Awards official website or press releases would be the recommended next step. The complete list of judges can be found on the Brand Impact Awards website.
[1] HSMAI Adrian Awards: New Categories for 2023 Reflect AI, Social Media, and Integrated Media (link) [2] HSMAI Adrian Awards Announces 2023 Winners (link) [3] Brand Impact Awards: Categories and Judges (link) [4] WealthManagement.com Awards: Judging Process (link) [5] Brand Impact Awards: Awards Tiers (link)
- The Brand Impact Awards (BIA) has added categories such as Wine, Beer and Spirits, Self-branding, FMCG, and Transport and Travel to its 24 sector categories for the 2025 edition.
- Emerging Tech, Interaction, and Experiential have been introduced as new additions to the Innovation category in the BIA 2025.
- The Sonic award will be an extra award in the Craft category for the upcoming BIA.
- The BIA offers four tiered awards: Bronze, Silver, Gold, and Best in Show, representing different levels of exceptional branding work.
- The judging panel for the BIA 2025 includes creative professionals from global agencies like Pentagram, Lippincott, JKR, and independent studios such as Ragged Edge, Mucho, Koto, and For The People.
- Client-side brand specialists from Google, LEGO, Citi, and Spotify are also part of the BIA 2025 judging panel.
- Frontify and ASUS Pro Art are the category sponsors for the Craft categories in the BIA 2025, while ASUS Pro Art is the sponsor for the Illustration category in the Craft section.
- The deadline for submissions for the BIA 2025 has been extended to Friday, 25 July, and more details about the categories, judging panel, and official listings can be found on the Brand Impact Awards official website.
